Hi, I'm Ying Ying.
I'm a brand partnerships marketer based in Singapore, and I'm naturally curious: my list of books, podcasts and courses never ends, so I'm never bored. I connect pop culture and brands into marketing campaigns by day, and I make things on the internet the rest of the time: YouTube videos on Yingthinks, small web apps, and experiments like this site.
Working on
The Yingthinks YouTube channel
Learning
Building with AI agents. This whole site estate is co-built with Claude.
Reading
Between books right now. Send me a recommendation.
Watching
My own rough cuts, more times than I would like to admit.
Projects
Time Left
See how much in-person time you have left with the people who matter. Built on Tim Urban's The Tail End.
liveYingthinks
My YouTube channel and its link-in-bio site.
liveBrand Partnerships Portfolio
My professional work: pop culture x brands campaigns.
liveInstagram AR Filters
Spark AR filters made during lockdown: 500k+ views, 10.6k+ uses, from a 400-follower account.
archivedVideos & writing
See all videos
How Much It Costs to Live in Malaysia as a Family of 4 (Singaporean moving to JB)
Moving to Malaysia's Ghost City with my family from Singapore (Network School)
Digital Nomad Life Nearly Broke Me - Why I'll Never Solo Parent Abroad Again
How much my family spent in New York (with kids)
Instead of Splurging on My Child's Education, We did this.